VIAVR in Hotels
International VR hospitality-focused platform

The Global Standard for VR in Hotels

A hotel-ready VR guest experience that feels natural in the room Built for hotels that want differentiation, shareable moments and measurable engagement

Category-grade hospitality VR
A revenue layer guests remember and talk about
Turn in-room time into experiences via VR franchise, VR concierge and an in-room media channel
Request a pilot Explore the new revenue model
Immersion
10-40+ min
typical session window
Operational
Hotel-grade
device + workflow oriented
Scalable
Playbook
pilot → rollout → network
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Transform Guest Rooms Into Immersive Entertainment
VR preview Trusted by famous hotel operators ↓
What guests feel
“Wow” momentshared because it impressed
In-room timehigher satisfaction and retention
Differentiationexperience-led positioning
What hotels need
Turnkeystandardized hotel-adapted product
Ops-readyworkflow, training and support
Controlcontent, analytics and updates

Exclusive global VR content partnership with AirPano

World-class cinematic 360° destinations licensed for hospitality - a content layer that elevates guest experience, dwell time and perceived value

The guest experience gap

Today hotels are judged by experience and emotion VIAVR creates in-room stories guests remember and share

Training that scales

Daily hotel operations get simpler when flows are standardized and repeatable

staff enablement

Virtual tours that convert

Guests trust what they can feel and explore before booking

pre-booking trust

In-room entertainment, upgraded

In-room entertainment built for retention and repeat usage

guest delight

Marketing that people share

Emotional moments drive sharing and word of mouth

viral loop
Immersive VR hotel experience

Three hotel revenue plays - one VR platform

A pragmatic architecture: device + content + hotel workflow + analytics. Built for deployment and daily hotel operations

VR franchise (turnkey)

A ready-to-deploy product for hotels, hotel groups and travel-tech investors built for predictable rollout

  • hotel-ready content library
  • guest wow experiences
  • repeatable rollout model

VR concierge (instant booking)

Interactive routes for spa, dining and excursions that lead to natural booking decisions

  • SPA, restaurants, excursions
  • interactive routes
  • instant booking hooks

VR ad platform (in-room media)

An in-room media channel delivered through VR where attention is voluntary, immersive and measurable

  • premium in-room media
  • ad formats + placements
  • engagement analytics
VIAVR in-room VR content interface preview

Pilot → rollout → network

Designed to start in one hotel and scale across groups and regions

01

Pilot

Define objectives, content mix and a workflow your staff runs daily

02

Optimize

Use real guest behavior and operational feedback to refine the library and flows

03

Scale

Roll out across room categories, hotels and partner networks

Revenue model explorer

A simple directional calculator for internal discussion. We’ll provide a hotel-specific plan after you submit your pilot request.

Monthly VR revenue (full franchise) $0
Monthly hotel revenue (operator model - 20%) $0
Notes This is a directional estimate for internal discussion Assumptions are calibrated during the pilot
Request a custom plan

Content that feels premium

The “wow” comes from what guests see and feel. We design the library for hospitality pacing

Northern lights
Front desk demo and onboarding
Island escape
Poolside immersion and wellness mood
Desert skyline
Dining and in-room concierge routes
Safari ride
Spa treatment and culinary experiences
Mountain aerial
Romantic rides and local excursions
Rainforest
Sports, fitness and active stay options
About content & licensing
We only present content that is used under appropriate licenses and hospitality permissions. If you want a written confirmation pack for your hotel, request it in the pilot form

Join the hospitality innovation community

We publish VR-in-hospitality insights, deployment patterns and partner updates

VIAVR Global - LinkedIn VIAVR.GLOBAL - Facebook @viavr_global - Telegram Hospitality & Travel Tech - LinkedIn

FAQ

Short answers. Real-world deployment context.

What is the history of VIAVR and who are the founders?
VIAVR was founded in 2019 by four co-founders as a global innovation startup focused on immersive technologies for hospitality. At an early stage, the founders exchanged option agreements and deliberately structured the project in two phases. The first legal entity was established in Russia as an initial platform for product development, pilot deployments and market validation. The second step was the creation of an international company in Cyprus to scale the platform globally and develop partnerships with hotel groups worldwide.
How is the VIAVR project structured legally?
From the beginning, the founders separated operational and strategic development between the Russian and international parts of the project. The shareholder composition of these business units may differ due to local investors, partners and market-specific development plans. The Russian segment is operated by LLC “Visuality Innovation” together with supporting legal entities and individual entrepreneurs responsible for software development and franchise operations in Russia. Global development, international hotel partnerships and the worldwide VR hospitality community are led by VIAVR Global Ltd in Cyprus.
Is VIAVR a product or a deployment model for hotels?
VIAVR is a hospitality-first platform that combines content, devices, workflows and monetization into a single deployment model. It is designed for daily hotel operations and predictable rollout rather than experimental or one-off installations.
How does deployment and scaling usually work?
Hotels typically start with a focused pilot to validate guest behavior, staff workflows and content performance. Insights from real usage are then used to refine the experience before scaling across room categories, properties or regional networks.
What about compliance, licensing and data privacy?
VIAVR follows a privacy-by-design approach with minimal data collection and clear guest disclosures. Content is delivered under appropriate licenses suitable for hospitality use and international deployments are aligned with GDPR requirements.

Partners

A growing network of hotels and hospitality groups across multiple markets

Marriott
Novotel
Cosmos
Azimut
Seneshal
Ildorf

Request a pilot

Tell us about your hotel. We’ll reply with a pilot outline and deployment checklist